It is difficult to determine which social media platform has the most active users, as different platforms define “active users” in different ways and do not release detailed user data to the public. However, based on publicly available information, the following social media platforms have large user bases:
- Facebook: As of December 2021, Facebook had over 2.7 billion monthly active users.
- YouTube: As of December 2021, YouTube had over 2 billion logged-in users per month.
- WhatsApp: As of December 2021, WhatsApp had over 2 billion users.
- Instagram: As of December 2021, Instagram had over 1 billion monthly active users.
- TikTok: As of December 2021, TikTok had over 2 billion downloads.
It is worth noting that these numbers may not represent the total number of active users on each platform, as some users may have multiple accounts or may not use the platform consistently. Additionally, the definition of “active user” can vary from platform to platform, with some platforms considering a user active if they log in at least once a month, while others consider a user active if they engage with the platform on a daily basis.
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Popular social media apps by age group
The popularity of different social media platforms can vary by age group. Here are some general trends among different age groups:
- Teens and young adults: TikTok, Instagram, Snapchat, and YouTube are popular among teens and young adults.
- Adults: Facebook and LinkedIn are popular among adults, particularly for professional networking.
- Older adults: Facebook is popular among older adults, as it allows them to stay connected with friends and family and access a wide range of content.
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It is worth keeping in mind that these trends may vary depending on location and individual preferences. Some people of all ages may use multiple social media platforms, while others may prefer to use only one or a few platforms.
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